{"title":"Styling","description":"\u003cp\u003eBrowse our Styling collection. 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This lightweight styling foam builds serious volume and body while keeping hair soft, touchable and easy to style.\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"ql-block\" data-block-id=\"block-a24605bb-58f6-4f7d-a310-a167e024b910\"\u003ePerfect for fine or limp hair, it lifts from the roots while helping protect against humidity, heat and environmental stress. 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Anti-humidity \u003cbr\u003e\r\n* Natural shine \u003cbr\u003e\r\n* Easy to brush, no residue\u003cbr\u003e\r\n* Non-tacky and quick dry \u003cbr\u003e\r\n* Suitable for all hair types \u003cbr\u003e\r\n* Vegan.\u003cbr\u003e\r\n\u003cbr\u003e\r\nDirections\u003cbr\u003e\r\n*Spray 25cm away on damp hair to style or dry hair to finish. Spray on roots for extra volume. Rinse pump under warm water if blocked*\u003cbr\u003e\r\n\u003cbr\u003e\r\n","brand":"RPR","offers":[{"title":"Default Title","offer_id":52942343831869,"sku":"xdq1787954736481","price":6.87,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/rpr-hold-me-gently_1.jpg?v=1787954740"},{"product_id":"davroe-curlicue-curl-gel","title":"Davroe CURLiCUE Curl Gel","description":"**Davroe CURLiCUE Curl Gel**\u003cbr\u003e\r\n\u003cbr\u003e\r\n*CURLiCUE Curl Gel not only smooths and seals each cuticle but also provides essential UV and heat protection for healthier, softer curls*\u003cbr\u003e\r\n* Long-Lasting Hold \u0026amp; Definition: CURLiCUE Curl Gel delivers a lightweight, flexible hold that enhances and defines your curls while remaining residue-free for a polished finish.\u003cbr\u003e\r\n* Frizz Defense \u0026amp; Humidity Protection: Enriched with Hyaluronic Acid, Pea Peptides, and Quinoa Protein, this gel locks out frizz and protects your curls from humidity for up to 24 hours.\u003cbr\u003e\r\n* Nourishing \u0026amp; Protective Ingredients: With Avocado and Lotus Flower Extracts, CURLiCUE Curl Gel not only smooths and seals each cuticle but also provides essential UV and heat protection for healthier, softer curls.\u003cbr\u003e\r\n\u003cbr\u003e\r\n","brand":"Davroe","offers":[{"title":"Default Title","offer_id":52942344749373,"sku":"ypk1787954741516","price":17.15,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/davroe-curlicue-curl-gel_1.jpg?v=1787954745"},{"product_id":"eco-style-super-protein-gel","title":"Eco Style Super Protein Gel","description":"**For dry \u0026amp; damaged hair**\u003cbr\u003e\r\n\u003cbr\u003e\r\n*Developed for all hair types, has gravity-defying hold with added hair benefits*\u003cbr\u003e\r\n* Super Protein provides super hold, plus removes static charges.\u003cbr\u003e\r\n* Reduces frizz and minimises breakage from colouring or heat treated hair.\u003cbr\u003e\r\n* Water based\u003cbr\u003e\r\n* All day hold\u003cbr\u003e\r\n* No flaking \u003cbr\u003e\r\n* Anti-itch\u003cbr\u003e\r\n* Alcohol free\u003cbr\u003e\r\n* Paraben free\u003cbr\u003e\r\n* Sulphate free\u003cbr\u003e\r\n* UV Protection","brand":"Eco Style","offers":[{"title":"Default Title","offer_id":52942345011517,"sku":"ouh1787954743516","price":5.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/eco-style-super-protein-gel_1.jpg?v=1787954747"},{"product_id":"thirsty-curls-de-frizzer-instant-anti-frizz-transformation-cream-100ml","title":"Thirsty Curls De-Frizzer Instant Anti-Frizz Transformation Cream 100ml","description":"Drench hair in moisture with this instant anti-frizz transformation cream for a more manageable, smooth finish. A daily essential fix to restore style and de-frizz. \u003cbr data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003eThe non-greasy formula instantly smooths, tames and hydrates, for glossy hair on the go. Perfect for parched waves, curls and coils. Can be used to instantly banish frizz and as a second day curl reviver to re-define curls and smooth out frizz.\u003cbr data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003eCall it a drink of water for your hair! With a unique Triple-hydrating COMPLEX that combines moisture-loving wheat proteins, Hyaluronic acid, Snow Mushroom and Black Oat extract that seals-in moisture, banishes frizz and gives long lasting hydration, without the heaviness.","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942502527293,"sku":"hmb1787955932292","price":7.57,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/thirsty-curls-de-frizzer-instant-anti-frizz-transformation-cream-100ml_1.png?v=1787955936"},{"product_id":"beach-jelly-coconut-oil-scrunching-jelly-200ml","title":"Beach Jelly Coconut Oil Scrunching Jelly 200ml","description":"\u003cp\u003eGet laid back, beachy hair with Beach Jelly Coconut Oil Scrunching Jelly. Coconut oil to nourish and UV filters to protect against colour fade.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey product benefits:\u003cbr\u003e\u003c\/strong\u003e- Un-done, beachy texture.\u003cbr\u003e- Banishes frizz and adds a sheen with no crunchy feel.\u003cbr\u003e- Built–in UV filters help protect against colour fade.\u003cbr\u003e- \u003cspan class=\"redactor-invisible-space\"\u003eWith Coconut Oil to nourish.\u003cbr\u003e- Paraben and sulphate free.\u003cbr\u003e- \u003c\/span\u003e92% of users agreed that Boho Beach Jelly effectively minimised and tamed their frizz*.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho's it for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNaturally curly or wavy hair textures.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCurl defining, frizz-controlling gel to give you effortless, beachy curls.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003cbr\u003e\u003c\/strong\u003eApply Jelly evenly through mid lengths and ends of towel dried hair. Scrunch dry with a diffuser or leave to air dry, either by twisting sections of hair into spirals or scrunching now and then to keep in volume. Great for overnight styling, just twist and pin or braid hair before bed and wake up to perfect boho chic hair.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eMade in the UK | 200ml \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e*Results of Independent User Trials on 50 people.\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942503280957,"sku":"esa1787955939727","price":8.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/beach-jelly-coconut-oil-scrunching-jelly-200ml_1.png?v=1787955944"},{"product_id":"curl-jelly-curl-whip-curl-refresh-spray","title":"Curl Jelly, Curl Whip \u0026 Curl Refresh Spray","description":"\u003cp data-start=\"189\" data-end=\"470\"\u003eYour full styling routine in one best-selling trio. Define, volumise and refresh your curls with our cult-favourite stylers - perfect for waves, curls, and coils. 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Includes brand NEW Limited-Edition Curl Jelly Vanilla Gelato and NEW Curl Jelly Smoothie Leave-In Conditioner - \u003cstrong\u003eSulphate and Silicone Free!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942504100157,"sku":"bnb1787955951232","price":16.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/curl-jelly-smoothie-limited-edition-vanilla-curl-jelly-duo_1.png?v=1787955956"},{"product_id":"curly-custard-300ml","title":"Curly Custard 300ml","description":"\u003cp data-pm-slice=\"1 1 []\"\u003eStyling crème enriched with Shea Butter \u0026amp; Coconut Oil. \u003c\/p\u003e\n\u003cp data-pm-slice=\"1 1 []\"\u003eDesigned to de-frizz, and deeply hydrate. Formulated for high porosity hair, this lightweight, cream formula is the hydrating base for your styling routine. Locking in moisture while helping to define and clump your curls, prepping your hair for the next step in your routine. Leaving curls soft, bouncy and beautifully frizz-free all day.\u003c\/p\u003e\n\u003cp data-pm-slice=\"1 1 []\"\u003e \u003c\/p\u003e\n\u003cp data-pm-slice=\"1 1 []\"\u003ePreviously named Curl Jelly Crème\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942504263997,"sku":"pie1787955954009","price":12.22,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/curly-custard-300ml_1.jpg?v=1787955957"},{"product_id":"mister-bottle","title":"Mister Bottle","description":"\u003cp\u003e\u003cspan\u003eRefreshing your curls just got easier with our Misting Spray Bottle. With a fine nozzle to deliver a smooth, even mist that dampens hair without over-saturating strands. Ideal for reviving curls, reducing frizz, and reactivating bounce between wash days, this bottle gives you total control for targeted application. It’s the perfect tool to keep your curls fresh, defined and hydrated every day.\u003c\/span\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942506262845,"sku":"dyq1787955964484","price":10.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/mister-bottle_1.png?v=1787955968"},{"product_id":"banana-slick-define-hold-nourishing-styling-gel","title":"Banana Slick Define \u0026 Hold Nourishing Styling Gel","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eSilicone free Banana Curl Jelly, infused with Banana Extract deeply moisturises and boosts manageability for healthier-looking hair. This banana jelly glides smoothly through hair, delivering a strong hold that's perfect for slick-back looks. \u003c\/span\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942506393917,"sku":"snf1787955966693","price":16.53,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/banana-slick-define-hold-nourishing-styling-gel_1.jpg?v=1787955971"},{"product_id":"curl-jelly-scrunching-jelly-curl-whip-mousse","title":"Curl Jelly Scrunching Jelly \u0026 Curl Whip Mousse","description":"\u003cp\u003e\u003cspan class=\"a-list-item\"\u003e💖 THE KIT: We are the OG's in Curl. We have kitted our two best-sellers to give you the ultimate hold \u0026amp; long-lasting definition for your curls, these products layer together perfectly. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-list-item\"\u003e💖 HOW-TO: Start your routine with applying Curl Whip Mousse to wet hair, focusing on adding to the root for volume and to the lengths to prime your hair before adding gel. Whilst the air is still wet, apply Curl Jelly Scrunching Jelly for definition, rake the gel through your hair with your fingers and scrunch curls in an upwards motion. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-list-item\"\u003e💖 TIPS: Ensure products are applied to soaking wet hair, be sure to scrunch out the Curl Jelly to avoid a heavy cast on your curls. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-list-item\"\u003e💖 LIGHTWEIGHT: Lightweight, medium hold and with incredible slip through the hair, there are no curl styles these iconic products can't achieve. Safe for colour, chemically treated, relaxed hair and hair extensions \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-list-item\"\u003e💖 UMBERTO GIANNINI: Vegan \u0026amp; Cruelty-Free. For all curl types.\u003c\/span\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942506688829,"sku":"hrz1787955957102","price":15.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/curl-jelly-scrunching-jelly-curl-whip-mousse_1.png?v=1787955972"},{"product_id":"curl-jelly-scrunching-jelly-limited-edition-200ml","title":"Curl Jelly Scrunching Jelly Limited-Edition 200ml","description":"\u003cp data-start=\"94\" data-end=\"312\"\u003eSay hello to our limited edition Curl Jelly - the OG curl definer, now with a summer twist! Enjoy the same unbeatable definition and long-lasting hold you love, now infused with the irresistible scent of sweet vanilla.\u003c\/p\u003e\n\u003cp data-start=\"314\" data-end=\"491\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eLightweight, silicone-free, and shine-boosting, it’s everything your curls crave. Ready to take your curl obsession to the next level? This summer treat won’t be around forever!\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942506819901,"sku":"fva1787955969318","price":8.32,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/curl-jelly-scrunching-jelly-limited-edition-200ml_1.jpg?v=1787955973"},{"product_id":"creme-de-curl-control-cream-150ml","title":"Crème De Curl Control Cream 150ml","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eWhat you need to use now curly girls. If you’re all about your natural curls today, and flat out over them tomorrow, then you want this invisible hydrating cream to de-frizz, moisturise and define natural curls. It also double duties to protect from heat styling when curl tweaks call for a little heat to straighten things out.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-sheets-value='{\"1\":2,\"2\":\"What it does: De-frizzes, moisturises and defines naturals curls.\\nWho’s it for: Those with wavy, curly and coily hair textures who need a little definition and control\\nWhat it is: A styling cream that can be used with or without heat to control and define curls.\"}' data-sheets-userformat='{\"2\":11009,\"3\":{\"1\":0},\"11\":4,\"12\":0,\"14\":{\"1\":3,\"3\":1},\"16\":12}'\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e De-frizzes, moisturises and defines naturals curls.\u003cbr\u003e\u003cstrong\u003eWho’s it for:\u003c\/strong\u003e Those with wavy, curly and coily hair textures who need a little definition and control\u003cbr\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e A styling cream that can be used with or without heat to control and define curls.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003cbr\u003e\u003c\/strong\u003eApply enough crème to evenly cover hair. To air dry, it’s all about the hands. Use yours to twirl some of the more unruly or broken up areas of curl into a spiral and flatten or lift your roots depending on what look you like and leave to dry. Perfect for those days when curl tweaks call for a little heat to straighten things out.\u003c\/p\u003e\n\u003cp\u003eMade in the UK | 150ml\u003c\/p\u003e\n\u003cstyle\u003e\u003c!--\n.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }\n--\u003e\u003c\/style\u003e\n\u003cdiv class=\"embed-container\"\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/\/x-n_ISp6x4o\" allowfullscreen=\"\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e  \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942507376957,"sku":"xaj1787955973958","price":9.71,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/creme-de-curl-control-cream-150ml_1.jpg?v=1787955978"},{"product_id":"curl-jelly-500ml","title":"Curl Jelly 500ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-teams=\"true\"\u003eYou asked for more. A lot more.\u003cbr\u003eOur cult-favourite Curl Jelly is now available in a new HUGE 500ml pump bottle because great curls deserve a generous dose of definition. Same iconic formula, same frizz-fighting magic, just more of it. Curly Knows Curly and we understand that one tube has never been enough. \u003c\/span\u003e\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942507442493,"sku":"wdw1787955974968","price":17.37,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/curl-jelly-500ml_1.png?v=1787955979"},{"product_id":"curl-type-4-trio","title":"Curl Type 4 Trio","description":"\u003cp style=\"text-align: center;\"\u003e\u003cmeta charset=\"utf-8\"\u003eYour simple post-wash and styling routine for Type 4a-4c Curls. Perfect for defining coils, eliminating frizz and nourishing hair. 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Shop our limited edition hair kit to celebrate 25 years of the icon!\u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942507835709,"sku":"jbb1787955979784","price":34.71,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/25-years-of-curl-jelly-kit_1.png?v=1787955983"},{"product_id":"curl-jelly-curl-jelly-custard-curl-whip-trio","title":"Curl Jelly, Curl Jelly Custard \u0026 Curl Whip Trio","description":"\u003cp data-start=\"203\" data-end=\"469\"\u003eThe ultimate trio for frizz-free definition, soft hydration and weightless volume. Featuring our iconic stylers - including Curl Jelly Custard enriched with Shea Butter \u0026amp; Coconut Oil. This set is your go-to for nourished, bouncy curls from wash day and beyond.\u003c\/p\u003e\n\u003cul data-start=\"471\" data-end=\"1003\"\u003e\n\u003cli data-start=\"471\" data-end=\"555\"\u003e\n\u003cp data-start=\"473\" data-end=\"555\"\u003e🌟 Includes 3 best-selling stylers: Curl Jelly, Curl Whip \u0026amp; Curl Jelly Custard\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"556\" data-end=\"658\"\u003e\n\u003cp data-start=\"558\" data-end=\"658\"\u003e✨ \u003cem data-start=\"560\" data-end=\"582\"\u003eCurl Jelly Custard\u003c\/em\u003e: Enriched with Shea Butter \u0026amp; Coconut Oil to smooth, hydrate, and de-frizz\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"659\" data-end=\"726\"\u003e\n\u003cp data-start=\"661\" data-end=\"726\"\u003e🌀 Curl Jelly: Iconic frizz-fighting gel for soft, defined hold\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"727\" data-end=\"811\"\u003e\n\u003cp data-start=\"729\" data-end=\"811\"\u003e💨 Curl Whip: Lightweight mousse to add volume and activate curls without crunch\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"812\" data-end=\"904\"\u003e\n\u003cp data-start=\"814\" data-end=\"904\"\u003e💁 Suitable for waves, curls \u0026amp; coils: Hydration, hold, and bounce for every curl type\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":52942508065085,"sku":"fis1787955962942","price":20.82,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/4110\/5981\/files\/curl-jelly-curl-jelly-custard-curl-whip-trio_1.jpg?v=1787955984"},{"product_id":"curl-detangling-brush","title":"Curl Detangling Brush","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDefine, detangle and shape curls with precision. 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